Take your marketing strategy to the next level

Generate, accelerate, and sustain demand through your channels: 6 recommendations from Adobe

As a VAR or reseller, you know that each channel offers a different audience, reach, and with it, potential obstacles. Developing an effective channel marketing strategy will be a long-term effort that can reap large rewards; it’s a marathon vs. a sprint, though it must be nimble and flexible to anticipate market conditions. Here is a helpful resource we wanted to share from seasoned experts that face similar challenges to get you thinking about your current marketing strategy.

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