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BBN #1 International B2B Marcomms Agency 2020

    Marketing solutions

    Experts in B2B marketing solutions for companies in the tech industry

    What makes MarketLogic stand apart from its competitors is the consultative approach we take with customers. Experts in B2B marketing solutions for companies in the tech industry, we ask questions to understand business strategy and segmentation. We evaluate current activities, assets, messaging, and sales tactics. We keep your focus on the goals of the business with comprehensive action plans that take ideas and meet them with results.

    For over 20 years, MarketLogic has managed over 300 clients providing marketing and sales services for demand generation, lead generation, and thought leadership that scale for MSPs (Managed Service Providers’), VARs (Value-added Resellers), and Global Enterprise.

    We are shareholders and representatives for BBN, the world’s B2B agency with over a thousand B2B specialists managing over 300 clients worldwide in 23 B2B sectors providing:

    BBn-Navigator-Global Partner

    Creative and Content

    Web, SEO, and SEM and reporting/performance

    Social Media

    Field Events

    Paid Media (Traditional and Digital)

    Channel Marketing (To and Through-Partner)

    Loyalty/Incentives

    PR

    MSP Icon

    MSPs

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    VAR Icon

    VARs | RESELLERS

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    Global Icon

    Global Enterprise

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    Marketing Methodology

    MarketLogic provides creative solutions that engage and motivate to meet goals of traffic, conversion, sales, and growth by utilizing a combination of effective data-driven outcomes. Global relevance with local impact showcases the teams’ flexibility and agility to meet all marketing needs. MarketLogics’ team of professionals are strategic thinkers and modern marketers who are inspired, connected, and confident.

    Metodology

    Discovery

    • Buyer journeys
    • Content audit
    • Competitor analysis
    • Marketing objectives
    • Research & insights
    • Target audience personas

    Strategy

    • Branding strategy
    • Communication objectives
    • Content strategy
    • Channel strategy
    • Digital strategy
    • Establish KPIs
    • Audience needs

    Idea

    • Brand names
    • Brand story & messaging
    • Communication concepts
    • Creative concepts
    • Create Martech stack
    • Messaging frameworks

    Activation

    • Communications plan
    • Content creation
    • Create a value proposition
    • Implement & train
    • Tone of voice

    Optimization

    • Analytics

    • Business intelligence

    • Metrics

    • Search engine optimization

    • Social monitoring